ident

British

/ ˈaɪdɛnt /

noun

a short visual image employed between television programmes that works as a logo to locate the viewer to the channel

"Collins English Dictionary — Complete & Unabridged" 2012 Digital Edition © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009, 2012

Example Sentences

Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.

That’s definitely a mockery of HBO’s static ident.

From The Guardian • Dec. 2, 2017

When a super-recognizer makes an ident, she must submit it for “peer review,” in which a second super-recognizer—usually Eliot Porritt—renders an independent judgment.

From The New Yorker • Aug. 15, 2016

Games sketched ideas for the TV ident on a piece of newspaper It might have helped if he had owned a television - but he did not.

From BBC • Dec. 2, 2013

Argo was introduced with a 70s-style Warner ident to match the film's setting This week's Clip joint is by Dominic Graham, who blogs about film at Fifty Word Film Reviews.

From The Guardian • Mar. 13, 2013

Her answer appeared beneath Maddie’s scribbling pencil: Hostile ident, track 187 Maidsend 25 miles, est height 8,500 ft.

From "Code Name Verity" by Elizabeth Wein

Definitions and idiom definitions from Dictionary.com Unabridged, based on the Random House Unabridged Dictionary, © Random House, Inc. 2023