Joe Six-Pack

/ ˈsɪksˌpæk /

noun

1. slang.
   an average or typical man

Idioms and Phrases

A lower-middle-class male. For example, I don't think opera will appeal to Joe Six-pack; he'd prefer a rock concert . This disparaging term, first recorded in 1977, conjures up the image of a man in undershirt and construction helmet who will down all of a six-pack (six cans or bottles of beer sold in a package) in an evening.