lost in the shuffle

1. Failing to stand out among others, as in In that huge economics class Jane's afraid she'll get lost in the shuffle. This metaphoric term alludes to mixing playing cards before dealing them. [c. 1900]

Example Sentences

Tariffs may have been put in place to bolster American companies, she said, but “at the core of it, it feels like small business owners are getting lost in the shuffle.”

From Salon

One fact often getting lost in the shuffle is that a naturalized citizen cannot be denaturalized for anything that happens after their naturalization.

From Slate

“It feels to me that it’s a good movie that got lost in the shuffle,” said Eric Handler, media and entertainment analyst at Roth Capital.

From Los Angeles Times

What often gets lost in the shuffle are the financial ramifications.

From Salon

Many were coordinating free paintings on their own and decided to join Homes in Memoriam after getting overwhelmed with too many requests or feeling their offers were getting lost in the shuffle of social media.

From Los Angeles Times