make a pitch for

Idioms and Phrases

Say or do something in support of someone or something, as in That announcer really made a pitch for Sunday's concert , or Her agent's been making a pitch for her books all over town . This expression originally alluded to an inflated sales talk that was “pitched” (in the sense of “thrown”) at the listener. [ Slang ; late 1800s]

Related Words

• aid
• back
• benefit
• boost
• cooperate
• expedite
• facilitate
• reinforce
• support
• sustain
• take care of