[ mahr-kit-ree-surch, -ri-surch ]
/ ˈmɑr kɪtˈri sɜrtʃ, -rɪˈsɜrtʃ /

verb (used with object)

to conduct market research on.

Origin of market-research

First recorded in 1965–70

Definition for market-research (2 of 2)

market research


the gathering and studying of data relating to consumer preferences, purchasing power, etc., especially prior to introducing a product on the market.

Origin of market research

First recorded in 1925–30 Unabridged Based on the Random House Unabridged Dictionary, © Random House, Inc. 2019

Examples from the Web for market-research

British Dictionary definitions for market-research

market research

marketing research


the study of influences upon customer and consumer behaviour and the analysis of market characteristics and trends
Collins English Dictionary - Complete & Unabridged 2012 Digital Edition © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009, 2012