[ mahr-kit-ree-surch, -ri-surch ]
/ ˈmɑr kɪtˈri sɜrtʃ, -rɪˈsɜrtʃ /
verb (used with object)
to conduct market research on.
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Origin of market-research
First recorded in 1965–70
Words nearby market-research
Definition for market-research (2 of 2)
the gathering and studying of data relating to consumer preferences, purchasing power, etc., especially prior to introducing a product on the market.
Origin of market research
First recorded in 1925–30
Dictionary.com Unabridged Based on the Random House Unabridged Dictionary, © Random House, Inc. 2020
Example sentences from the Web for market-research
According to the market-research firm Global Industry Analysts, the anti-aging industry generates more than $80 billion per year.The Immortality Financiers: The Billionaires Who Want to Live Forever|Adam Leith Gollner|August 20, 2013|DAILY BEAST
Allison then broke down during a market-research session and threw a brass cigarette dispenser at Don, quitting.‘Mad Men’ Premiere: Before Season 5, Let's Remember Season 4|Jace Lacob|March 22, 2012|DAILY BEAST
British Dictionary definitions for market-research
the study of influences upon customer and consumer behaviour and the analysis of market characteristics and trends
Collins English Dictionary - Complete & Unabridged 2012 Digital Edition © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009, 2012