market segmentation

noun

the division of a market into identifiable groups, esp to improve the effectiveness of a marketing strategy

Nearby words

  1. market order,
  2. market price,
  3. market rent,
  4. market research,
  5. market segment,
  6. market share,
  7. market town,
  8. market value,
  9. market-research,
  10. market-test

Collins English Dictionary - Complete & Unabridged 2012 Digital Edition © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009, 2012