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marketing strategy is not in our dictionary (yet). Here's what it could mean:

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noun

  • A comprehensive, long-term plan designed to achieve an organization's promotional and sales goals by identifying target audiences and outlining how to reach them.

Example Sentences

Examples are provided to illustrate usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.

The film caught fire before it was even released, fueled by a marketing strategy that featured an interactive billboard with increasingly unhinged messages from Nikki and an automated hotline for fans to text with her.

From The Wall Street Journal Jun. 28, 2026

WSJ: How do you design a marketing strategy for a globally known brand that hasn’t really bothered to do much advertising?

From The Wall Street Journal Apr. 27, 2026

Thesaurus

Possible Synonyms

  • brand roadmap
  • customer acquisition blueprint
  • marketing plan
  • promotional plan
  • growth engine

Possible Antonyms

Words in our thesaurus

other words

  • tactical chaos
  • haphazard approach
  • random acts of marketing
  • directionless effort

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