marketing

[mahr-ki-ting]

noun

1. the act of buying or selling in a market.

2. the total of activities involved in the transfer of goods from the producer or seller to the consumer or buyer, including advertising, shipping, storing, and selling.

marketing

/ ˈmɑːkɪtɪŋ /

noun

1. the provision of goods or services to meet customer or consumer needs

Other Word Forms

• intermarketing adjective
• premarketing adjective

Word History and Origins

Origin of marketing¹

First recorded in 1555–65; market + -ing ¹

Example Sentences

"Some of the SPF testing, I feel, has become a bit more of a marketing exercise than a real reflection of efficacy."

From BBC

Ballmer couldn’t explain why Leonard did no marketing or endorsement work for Aspiration, telling Shelburne that he never spoke with the player about his deal with the company.

From Los Angeles Times

In a masterstroke of marketing, he built his bridge to the movie industry with a clear intention.

From Los Angeles Times

At the same time, Armani pulled off a huge marketing coup.

From BBC

She’s taken a more active role in terms of being in production meetings and understanding the marketing perspective and just having all of that.

From Los Angeles Times

Related Words

• buying www.thesaurus.com
• commerce 
• retailing 
• selling