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Showing results for "marketing"
  • present participle of market.
Synonyms

marketing

American  
[mahr-ki-ting] / ˈmɑr kɪ tɪŋ /

noun

  1. the act of buying or selling in a market.

  2. the total of activities involved in the transfer of goods from the producer or seller to the consumer or buyer, including advertising, shipping, storing, and selling.


marketing British  
/ ˈmɑːkɪtɪŋ /

noun

  1. the provision of goods or services to meet customer or consumer needs

"Collins English Dictionary — Complete & Unabridged" 2012 Digital Edition © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009, 2012

Other Word Forms

Etymology

Origin of marketing

First recorded in 1555–65; market + -ing 1

Explanation

Marketing is how you go about promoting and selling a product. Any ad campaign is a type of marketing. Marketing has to do with making people aware of what you have to offer, whether it's updated software, a clearance sale, or ice-cold lemonade. If a commercial really makes you want to buy something, the marketing worked. Politicians use marketing in their campaigns to convince voters. Marketing is all about selling — and given how many ads there are everywhere you look, it’s probably one of the most powerful forces in the world.

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Vocabulary lists containing marketing

Example Sentences

Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.

The approach extends the reach of Cricket’s investment by adapting to consumers’ media habits, according to Chief Marketing Officer Wendy Martin.

From The Wall Street Journal • Jun. 15, 2026

Marketing representatives and engineers came to “razzle and dazzle” him, he said, pitching something big and transformative that would bring significant tax revenue to the county.

From Salon • Jun. 6, 2026

Dorian, who is the founder of Orange PR and Marketing, does think some Sidemen fans might feel "there is something potentially missing from their videos" now.

From BBC • Jun. 1, 2026

Marketing itself as the AI developer most concerned with ethics, Anthropic attempted to bar the American government using its AI systems for mass surveillance or fully autonomous arms.

From Barron's • May 28, 2026

Marketing has become almost a business by itself, inducing the formation of growers' associations and creating a profitable occupation for large dealers and commission men.

From Apple Growing by Burritt, M. C.

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