mass medium

American  

noun

plural

mass media

1. any of the means of communication, as television or newspapers, that reach very large numbers of people.

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Etymology

Origin of mass medium

First recorded in 1920–25

Example Sentences

Through the Eichmann trial, the new mass medium of television brought survivors' testimony into the living rooms of the western world.

From BBC • Jan. 27, 2025

She is no small part of its history as a mass medium, a permanent part of the retrospective of entertainment in the American century.

From Washington Post • Dec. 31, 2021

It was not outlandish that Washington would take a role in teaching kids through the country’s most popular mass medium.

From New York Times • Dec. 12, 2021

But these specific strengths actually damage VR’s chances of becoming a mass medium, since the technology risks becoming linked with somewhat embarrassing subcultures.

From The Guardian • Oct. 25, 2017

Kennedy turned to the most powerful mass medium of his day: radio.

From "Freakonomics: A Rogue Economist Explores the Hidden Side of Everything" by Steven D. Levitt