mass medium

American  

noun

mass media plural

1. any of the means of communication, as television or newspapers, that reach very large numbers of people.

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Other Word Forms

Noun Inflected Forms

• mass media
  plural

Etymology

Origin of mass medium

First recorded in 1920–25

Example Sentences

See Examples For:

mass medium

Through the Eichmann trial, the new mass medium of television brought survivors' testimony into the living rooms of the western world.

From BBC ● Jan. 27, 2025

She is no small part of its history as a mass medium, a permanent part of the retrospective of entertainment in the American century.

From Washington Post ● Dec. 31, 2021

Debates are a relatively new thing in the long history of U.S. presidential campaigns, largely corresponding with the rise of television as a mass medium.

From Los Angeles Times ● Oct. 21, 2020

But these specific strengths actually damage VR’s chances of becoming a mass medium, since the technology risks becoming linked with somewhat embarrassing subcultures.

From The Guardian ● Oct. 25, 2017

Kennedy turned to the most powerful mass medium of his day: radio.

From "Freakonomics: A Rogue Economist Explores the Hidden Side of Everything" by Steven D. Levitt