media event

American  

noun

1. a celebration, stunt, spectacle, or other activity carefully orchestrated to attract the attention of the news media.

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media event British  

noun

1. an event that is staged for or exploited by the mass media, whose attention lends it an apparent importance

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Etymology

Origin of media event

First recorded in 1970–75

Example Sentences

See Examples For:

media event

On Wednesday, at the pre-finals night media event, Littler said the fans were "fickle" for mixing booing and cheering.

From BBC ● May 28, 2026

"We want to make sure that it is accessible and affordable for fans," Philadelphia Chief Deputy Mayor Vanessa Garrett Harley told AFP at a media event Tuesday.

From Barron's ● Apr. 29, 2026

More than 50% of the Anaheim theme park’s audience has typically been from California, Thomas Mazloum, president of Disneyland Resort, told reporters during a media event at Disney’s Grand Californian Hotel and Spa.

From Los Angeles Times ● Feb. 20, 2026

Rather than a coverup, this was a media event.

From The Wall Street Journal ● Feb. 9, 2026

The unveiling in 1926 of a new opera by the last great Italian composer in the genre, Giacomo Puccini, could fairly be described as a media event on a global scale.

From "The Story of Music" by Howard Goodall