media event

American  

noun

1. a celebration, stunt, spectacle, or other activity carefully orchestrated to attract the attention of the news media.

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media event British  

noun

1. an event that is staged for or exploited by the mass media, whose attention lends it an apparent importance

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Etymology

Origin of media event

First recorded in 1970–75

Example Sentences

“This has been a long time in the making, and I could not be more excited to start bringing freeways to our riders,” said Waymo co-chief executive Dmitri Dolgov at a media event.

From Los Angeles Times

“I think the industry is underrating and underinvesting given the scale,” Microsoft AI CEO Mustafa Suleyman told me the other day during our appearance at a Paley Center for Media event in Menlo Park, Calif.

From The Wall Street Journal

In a separate media event, Erginbilgic said the company would need a partner to help manufacture the engines and could begin deliveries as soon as 2035, a faster timeline than what Airbus is planning for its next narrow-body plane.

From The Wall Street Journal

"We are not at war, but we are no longer at peace either. We must do much more for our own security," Merz told a media event in Düsseldorf this week.

From BBC

The Wednesday media event was the first time Eubank and Benn have seen each other since their first bout.

From BBC