motivation research

American  

[moh-tuh-vey-shuhn ri-surch, ree-surch] / ˌmoʊ təˈveɪ ʃən rɪˈsɜrtʃ, ˈri sɜrtʃ /

Also motivational research

noun

1. the application of the knowledge and techniques of the social sciences, especially psychology and sociology, to understanding consumer attitudes and behavior: used as a guide in advertising and marketing. MR

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Etymology

Origin of motivation research

First recorded in 1950–55

Example Sentences

Teachers must build trust, increase motivation, research new methods of teaching, engage parents or caregivers and be adept at the social engineering of the classroom so that learning is not disrupted.

From US News • Oct. 5, 2016