no-name

[noh-neym]

packaged and sold without a brand name and usually at a lower price than similar items with brand names; generic: a can of no-name dog food.

Origin of no-name

First recorded in 1985–90

Dictionary.com Unabridged Based on the Random House Unabridged Dictionary, © Random House, Inc. 2019

Is an out-of-state, no-name bell maker like Bevin really going to knock off the Senate minority leader?
Right-Wing PACs' Formula: Lose Races, Rake In the Cash|Patricia Murphy|August 14, 2014|DAILY BEAST
Unknown writers, like no-name actors, singers, and dancers, continue to get squeezed out by our star-obsessed media.
How Celebrity Authors Move Product||June 4, 2011|DAILY BEAST
Against a no-name Republican, though, Gillibrand would be fine.
The Next Martha Coakley?|Steve Kornacki|January 25, 2010|DAILY BEAST
By half past eight the No-Name was washed down, and ready for a party, if any offered.
The Coming Wave|Oliver Optic

It was this island which had saved the occupants of the No-Name, and from which they were rescued.
A Canyon Voyage|Frederick S. Dellenbaugh
"Then we will call her the No-Name, till you fix upon something," laughed Stumpy.
The Coming Wave|Oliver Optic
The No-Name was more fortunate than most of her companions, and got about four hundred mackerel.
The Coming Wave|Oliver Optic