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opportunity cost

American  
[op-er-too-ni-tee kawst] / ˌɒp ərˈtu nɪ ti ˌkɔst /

noun

Economics.
  1. the money or other benefits lost when pursuing a particular course of action instead of a mutually-exclusive alternative.

    The company cannot afford the opportunity cost attached to policy decisions made by the current CEO.


opportunity cost British  

noun

  1. economics the benefit that could have been gained from an alternative use of the same resource

"Collins English Dictionary — Complete & Unabridged" 2012 Digital Edition © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009, 2012

Etymology

Origin of opportunity cost

First recorded in 1910–15

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Example Sentences

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Opportunity cost refers to what is lost by choosing one option over another.

From Textbooks • Jun. 15, 2022

Opportunity cost the cost incurred by not pursuing other options.

From Textbooks • Jun. 15, 2022

Opportunity cost, for example, is also a crucial idea in Sylvia Plath’s The Bell Jar.

From Time • Oct. 5, 2015