play in Peoria
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Be acceptable to the average consumer or constituent. For example, We've tested this new soup in several markets, but will it play in Peoria? This expression originated among touring theater companies trying to make sure their productions would win favor in America's heartland, symbolized by the small city of Peoria, Illinois.
QUIZ
QUIZ YOURSELF ON OPPOSITES OF RED BEFORE YOU TURN SCARLET
We have a challenge that will make you blush: do you know the many words and ways to describe the opposite of red?
Question 1 of 7
Which of the following colors is used to symbolize AIR?
Words nearby play in Peoria
The American Heritage® Idioms Dictionary
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