primary consumer

[prahy-mer-ee kuhn-soo-mer]

noun

Ecology.

1. (in the food chain) an animal that feeds on plants; a herbivore.

primary consumer

1. See under consumer

Example Sentences

Federal Trade Commission, the government’s primary consumer protection agency, finalized a new regulatory rule on Wednesday that aims to make it easier for people to cancel those pesky subscriptions.

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The study also raises many questions, such as, how microplastics in food webs relate to the excretion and elimination rate of the affected species, "with particular attention on egestion rates and GI tract retention times, physical-chemical characteristics of retained microplastics, and ecotoxicological health effects. Future modelling work should explore different interactions with microplastic at the primary consumer level."

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So that's an example of how the NIV translation team, the Committee on Bible Translation at Zondervan, wanted to appeal to evangelicals because that's their primary consumer market, while at the same time adjusting the text to be more user-friendly for those outside conservative evangelicalism.

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According to the Refinitiv/Ipsos Primary Consumer Sentiment Index, consumer confidence tumbled 12.3 points to 47.8.

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The Federal Trade Commission has been the default choice as the US’s primary consumer protection agency, but many lawmakers see the FTC as toothless.

Read more on The Verge