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product line

American  

noun

  1. all of the products carried by a manufacturer, wholesaler, or retailer.

  2. a group of products of the same manufacturer having similar or related characteristics and intended for similar or related markets.


product line British  

noun

  1. marketing a group of related products marketed by the same company

"Collins English Dictionary — Complete & Unabridged" 2012 Digital Edition © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009, 2012

Etymology

Origin of product line

First recorded in 1965–70

Example Sentences

Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.

See Examples For:

In an Instagram video announcing the product line, Markle declared: “I think we are all clear at this point that jam is my jam.”

From The Wall Street Journal ● Aug. 21, 2026

Mohan estimates that the company could see a 100-basis-point hit to its product line, while its services business remains unaffected.

From MarketWatch ● Jun. 25, 2026

Nike women’s product line manager Alexsandra Del Real and senior technical design manager Michelle Kwak, who served as mentors, introduced an immersive brief to the students.

From Los Angeles Times ● May 11, 2026

In October, the company overhauled its entire product line, complete with an AI and computer-vision system to provide personalized guidance to users.

From Barron's ● Apr. 27, 2026

"They sold a dream," she said, and they added something that was "quite new at the time - the idea that branding was as important as the product line".

From BBC ● Apr. 4, 2026

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