product line

American  

noun

1. all of the products carried by a manufacturer, wholesaler, or retailer.

2. a group of products of the same manufacturer having similar or related characteristics and intended for similar or related markets.

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product line British  

noun

1. marketing a group of related products marketed by the same company

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Etymology

Origin of product line

First recorded in 1965–70

Example Sentences

Kinsella expects these initiatives to draw attention to Infleqtion’s inertial sensing business, particularly its new Quantum Spectrum product line, which is designed to replace traditional antennas and analog receivers with atom-based radio frequency hardware.

From Barron's • May 20, 2026

Nike women’s product line manager Alexsandra Del Real and senior technical design manager Michelle Kwak, who served as mentors, introduced an immersive brief to the students.

From Los Angeles Times • May 11, 2026

The model helped Apple set a second-quarter record for customers new to its MacBook product line, Cook says.

From The Wall Street Journal • May 1, 2026

The factory's decision to create a new product line featured in a BBC documentary, Trouble at the Top: The Kinky Boot Factory, which inspired Miramax Films to turn the story into a movie.

From BBC • Mar. 11, 2026

Robinhood’s prediction markets offering, which allows traders to bet on the outcome of sports games, has become its fastest-growing product line by revenue.

From Barron's • Feb. 2, 2026