public relations

American  

noun

1. (used with a plural verb) the actions of a corporation, store, government, individual, etc., in promoting goodwill between itself and the public, the community, employees, customers, etc.

2. (used with a singular verb) the art, technique, or profession of promoting such goodwill.

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public relations British  

noun

1. 1. the practice of creating, promoting, or maintaining goodwill and a favourable image among the public towards an institution, public body, etc

   2. the methods and techniques employed

   3. ( as modifier )

      the public relations industry

2. the condition of the relationship between an organization and the public

3. the professional staff employed to create, promote, or maintain a favourable relationship between an organization and the public

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Etymology

Origin of public relations

First recorded in 1800–10

Example Sentences

It happens in real estate and public relations and mortgage brokers, among many other industries.

From MarketWatch • May 27, 2026

And for “a true public relations coup,” the home team had to win.

From The Wall Street Journal • May 22, 2026

Salon has tried to contact Chopra several times through the public relations firm that represents him, but has not received a response.

From Salon • May 19, 2026

To his credit, said the 65-year-old retired public relations strategist, Becerra has largely kept clear of controversy and there’s never been a whiff of personal scandal — an important consideration after Swalwell’s spectacular self-destruction.

From Los Angeles Times • May 17, 2026

An elegant public relations agent, Grumette conducted a regular chess salon in her home, which players paid to attend.

From "Endgame" by Frank Brady