public relations

American  

noun

1. (used with a plural verb) the actions of a corporation, store, government, individual, etc., in promoting goodwill between itself and the public, the community, employees, customers, etc.

2. (used with a singular verb) the art, technique, or profession of promoting such goodwill.

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public relations British  

noun

1. 1. the practice of creating, promoting, or maintaining goodwill and a favourable image among the public towards an institution, public body, etc

   2. the methods and techniques employed

   3. ( as modifier )

      the public relations industry

2. the condition of the relationship between an organization and the public

3. the professional staff employed to create, promote, or maintain a favourable relationship between an organization and the public

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Etymology

Origin of public relations

First recorded in 1800–10

Example Sentences

David Kudla, CEO of Mainstay Capital Management, another Barron’s-ranked advisor, says the move by Fidelity might be more about public relations than anything else.

From Barron's • Jun. 4, 2026

"The Vietnamese have been less willing to be at the forefront of the public relations battle over their disagreements with China," says Greg Poling, who runs the AMTI.

From BBC • Jun. 3, 2026

It happens in real estate and public relations and mortgage brokers, among many other industries.

From MarketWatch • May 27, 2026

One thing for certain is that America’s biggest bank has an unlikely public relations crisis on its hands—and Rana is at the heart of it.

From The Wall Street Journal • May 9, 2026

Paul knew that the treatment the women received in jail would create a public relations crisis for President Wilson, even in wartime.

From "Votes for Women!" by Winifred Conkling