repackage

[ ree-pak-ij ]

/ riˈpæk ɪdʒ /

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verb (used with object), re·pack·aged, re·pack·ag·ing.

to package again or afresh, as in a different style, design, or size: The soap has been repackaged to be more eye-catching.

to package for sale under one's own label: The goods are purchased in bulk and repackaged by the store.

to remake or alter so as to be more appealing or desirable: That politician's image needs to be repackaged.

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Origin of repackage

First recorded in 1945–50; re- + package

OTHER WORDS FROM repackage

re·pack·ag·er, noun

Words nearby repackage

reorientation, Reoviridae, reovirus, rep, repack, repackage, repaglinide, repaint, repair, repairer, repairman

How to use repackage in a sentence

In the endless search for hype, the Golden Arches has had better luck repackaging its consistent menu with in-demand celebrities like Travis Scott or BTS than it ever will with a mustard-mayo sauce, no matter how delicious it is.
The Arch Deluxe Was a Hell of a Burger. It Was Also McDonald’s Most Expensive Flop.|Jeremy Glass|July 23, 2021|Eater
Each stage went live with the sunrise every morning and was then repackaged into a two-hour prime-time show.
My Dad’s Last Tour de France|Ian Dille|June 28, 2021|Outside Online
In the same way OAN repackages propaganda as news, this media ecosystem provides a veneer of objective analysis to the visceral core of the fraud belief system.
The alarming downward spiral of the election-fraud conspiracy theory|Philip Bump|June 24, 2021|Washington Post
The video has never truly gone away, dying down on one platform only to reemerge in some form, often memed and repackaged, the employee said.
Colonial Pipeline wants a cybersecurity manager. Who’s willing to work for a company in crisis?|Kim Bellware|May 19, 2021|Washington Post

You had agencies and ad tech vendors collecting our data, reusing, repackaging and monetizing it.
‘Our place in the value chain could be diminished’: Confessions of a publisher exec on the future of user-level identifiers|Seb Joseph|March 16, 2021|Digiday
Shih says she hopes to repackage the system for use in future disaster zones.
Text In to Help Hurricane Sandy Victims|Nina Strochlic|November 16, 2012|DAILY BEAST
The President can repackage and brand many of the programs in the stimulus.
Making the Stimulus Sexy|Adam Hanft|February 21, 2009|DAILY BEAST

British Dictionary definitions for repackage

repackage

/ (riːˈpækɪdʒ) /

verb (tr)

to wrap or put (something) in a package again

Collins English Dictionary - Complete & Unabridged 2012 Digital Edition © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009, 2012