mainstreaming
Americannoun
Etymology
Origin of mainstreaming
First recorded in 1975–80; mainstream + -ing 1
Example Sentences
Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.
In a shift, some major financial services companies are now giving recommendations on cryptocurrency allocation, reflecting growing client demand and the mainstreaming of crypto through regulated ETFs and online trading platforms.
From MarketWatch • Dec. 4, 2025
But the setup does seem to invite the antipathy of longtime Simenon fans by mainstreaming their favorite character and making him more or less lovably peculiar.
From The Wall Street Journal • Oct. 2, 2025
This may be an effort to mitigate the audience’s urge to divide attention between second screens or to capitalize on the mainstreaming of closed captioning in streaming content.
From Salon • Jan. 6, 2025
Zeve Sanderson, the executive director of New York University’s Center for Social Media and Politics, added, “What we’ve seen is strategic actors experiment with a bunch of misinformation to see what works before mainstreaming it.”
From Slate • Jul. 16, 2024
I am proud that the United States leads the world in mainstreaming and treating disabled people.
From State of the Union Address by Carter, Jimmy
Definitions and idiom definitions from Dictionary.com Unabridged, based on the Random House Unabridged Dictionary, © Random House, Inc. 2023
Idioms from The American Heritage® Idioms Dictionary copyright © 2002, 2001, 1995 by Houghton Mifflin Harcourt Publishing Company. Published by Houghton Mifflin Harcourt Publishing Company.