rollout

American  

[rohl-aut] / ˈroʊlˌaʊt /

Or roll-out

noun

1. the first public showing of an aircraft.

2. Informal. the introduction or inauguration of a new product or service, as by an advertising campaign, public announcement, or exhibition.

   the most lavish rollout in soft-drink history.

3. Football. an offensive maneuver in which the quarterback, having the option to run or pass, takes the ball from the center, moves back a distance toward his goal line, and then moves forward and toward a sideline.

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Etymology

Origin of rollout

First recorded in 1955–60; noun use of verb phrase roll out

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Example Sentences

See Examples For:

rollout

Rising interest rates complicate the picture, since they lift borrowing costs for the billions of dollars in debt AI firms have taken on to finance the data centre rollout.

From Barron's ● Nov. 6, 2026

While there may be some extra conditions placed on the data-center rollout in some U.S. states, the investment outlook still appears strong, he said.

From The Wall Street Journal ● Nov. 6, 2026

"Whilst some issues have delayed the introduction of the new tram trains TfW remains on target to complete the full rollout by the end of next year," it added.

From BBC ● Nov. 4, 2026

The multiyear agreement will cover tens of thousands of sites across the U.S., with the rollout beginning next year, Qualcomm said.

From MarketWatch ● Nov. 4, 2026

This demand was satisfied by another catalytic event: the rollout of Windows 95, which shipped fifteen days after Netscape took its stock public.

From "The World Is Flat" by Thomas L. Friedman

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Related Words

• activation
• deployment
• implementation
• inauguration
• introduction
• kickoff
• launch
• mobilization
• release
• start-up
• unveiling

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