sales resistance

American  

noun

1. the ability or inclination to refuse to buy a product, service, etc., offered.

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sales resistance British  

noun

1. opposition of potential customers to selling, esp aggressive selling

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Etymology

Origin of sales resistance

First recorded in 1920–25

Example Sentences

Under such circumstances, humorous advertising is more likely to secure audience attention, increase memorability, overcome sales resistance, and enhance message persuasiveness.”

From Inc • Dec. 31, 2010

Meanwhile, he had served as an artillery lieutenant in World War I and had met a fellow salesman who had so much sales resistance that Hoffman could not sell him a Studebaker.

From Time Magazine Archive

He tweaked gaudy American advertisements for stiffening sales resistance; the incessant screaming of fire and police sirens in New York were annoying, and many U.S. movies simply a bore.

From Time Magazine Archive

Thus, when recession-minded merchants felt the first touch of sales resistance, they canceled orders and started to live off inventories, lest they be caught in a slump.

From Time Magazine Archive

Only, among his records, salvaged on Limbo, he had left absolutely no clue as to how he had beaten down native sales resistance.

From Plague Ship by Norton, Andre