salesmanship
Americannoun
-
the technique of selling a product.
They used a promotional gimmick that was the last word in salesmanship.
-
adeptness at creating interest in new ideas, products, methods, etc..
The only ingredient lacking in the system was salesmanship.
noun
-
the technique, skill, or ability of selling
-
the work of a salesman
Etymology
Origin of salesmanship
Example Sentences
Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.
He laid out his approach in a salesmanship blog he wrote in 2016: Persuade people your product can save lives and government money, and identify influential politicians to be your advocate.
From The Wall Street Journal • Apr. 23, 2026
In 1987, inspired by the salesmanship of the televangelists, Renker and his friend Bill Guthy saw an opportunity of their own.
From Slate • Feb. 21, 2025
But that’s just a hopeful bit of salesmanship.
From Los Angeles Times • Jan. 20, 2025
“What is salesmanship? What is reality? That’s the tricky part.”
From Seattle Times • Feb. 12, 2024
Ashima smiled, amused by her mother’s salesmanship; it had taken her the better part of a year to finish the cardigan, and still her mother had had to do the sleeves.
From "The Namesake" by Jhumpa Lahiri
![]()
Definitions and idiom definitions from Dictionary.com Unabridged, based on the Random House Unabridged Dictionary, © Random House, Inc. 2023
Idioms from The American Heritage® Idioms Dictionary copyright © 2002, 2001, 1995 by Houghton Mifflin Harcourt Publishing Company. Published by Houghton Mifflin Harcourt Publishing Company.