seal of approval

Idioms  

1. An endorsement of something or someone, as in Our candidate doesn't have the governor's seal of approval, or The new management gave the old refund policy their seal of approval. This idiom was used, and perhaps invented, as an advertising gimmick of Good Housekeeping Magazine, which gave its so-called “seal of approval” to products it endorsed; the products' packaging in turn bore a small emblem attesting to this endorsement. The noun seal here is used in the same sense as in set one's seal on.

---

Example Sentences

See Examples For:

seal of approval

All laws made in Jersey need Royal Assent which means they get the final seal of approval from the King.

From BBC ● Jul. 9, 2026

Still, while the European Union's election observation mission noted problems in how the vote was conducted, it gave its seal of approval.

From Barron's ● May 17, 2026

Former Canadian prime minister Justin Trudeau has forked over $3.1 million for an expansive estate in Montreal’s exclusive Outremont neighborhood—and received the seal of approval from girlfriend Katy Perry.

From MarketWatch ● Feb. 23, 2026

One question: Did the federal government’s seal of approval for Tricolor cause investors to ignore hazard lights?

From The Wall Street Journal ● Oct. 14, 2025

This outfit so wins the Indian-mom seal of approval.

From "Love, Hate & Other Filters" by Samira Ahmed

Related Words

• advocacy
• affirmation
• approval
• backing
• commercial
• confirmation
• favor
• permission
• ratification
• recommendation
• signature