Dictionary.com
Thesaurus.com

secret sauce

American  
[see-krit saws] / ˈsi krɪt ˈsɔs /

noun

  1. a secret element, strategy, procedure, etc., that accounts for or increases the chances of success.

    The app's secret sauce is its simple interface.


Etymology

Origin of secret sauce

From a so-called sauce for hamburgers whose ingredients are a closely held secret

Example Sentences

Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.

See Examples For:

Experts say Taco Bell’s secret sauce isn’t just one flavor — the brand has achieved cultural relevance, menu innovation and compelling value that keep customers coming back.

From Los Angeles Times Jul. 31, 2026

The dollar’s secret sauce is the compounding network effect of a world that prices, borrows, hedges, and settles in one currency.

From Barron's May 27, 2026

Whereas big events can be "hidden" in a huge city like London, she says, the "fun secret sauce" that Manchester brings - including art trails and pop star tram announcements - "really came out".

From BBC Mar. 24, 2026

Your secret sauce involved a plate full of fish.

From MarketWatch Mar. 19, 2026

They see the political equivalent of In-N-Out Burger Spread—a new secret sauce to win over voters.

From The Wall Street Journal Feb. 19, 2026

Vocabulary.com logo
by dictionary.com

Join 12,000,000 vocabulary learners

Start learning new words today on VocabTrainer.
You'll remember them forever.

Start training