sneak preview

noun

1. a preview of a motion picture, often shown in addition to an announced film, in order to observe the reaction of the audience.

sneak preview

noun

1. a screening of a film at an unexpected time to test audience reaction before its release

Word History and Origins

Origin of sneak preview¹

First recorded in 1935–40

Idioms and Phrases

An advance showing of something, as in It was supposed to be bad luck but she gave the bridegroom a sneak preview of her wedding gown. This expression originated in the 1930s for a single public showing of a motion picture before its general release, and in succeeding decades was transferred to other undertakings.

Related Words

• world premiere