Dictionary.com
Thesaurus.com

spokesmodel

American  
[spohks-mod-l] / ˈspoʊksˌmɒd l /

noun

  1. an attractive or otherwise appealing person who is hired to speak on behalf of a company or product, as in a commercial.


Etymology

Origin of spokesmodel

1980–85; spokes(person) + model (in the sense “a person employed to display a product to the public”)

Example Sentences

Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.

According to her website, Ms McDougal now describes herself as a model, columnist, advocate and spokesmodel.

From BBC • Apr. 4, 2023

And Swift certainly did not invent the idea of being a spokesmodel for goods and services.

From Slate • Nov. 18, 2022

And he has no trouble being a spokesmodel.

From New York Times • Mar. 6, 2021

She became a spokesmodel for a generation of young women hoping to claim their power when she’d barely advanced beyond her teens.

From Los Angeles Times • Jul. 29, 2020

Mr. Lemoncello definitely wanted Haley Daley to win this game, because clearly he knew she’d be the perfect, best-looking spokesmodel for his holiday commercials.

From "Escape from Mr. Lemoncello's Library" by Chris Grabenstein