sponsorship
Americannoun
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the position or function of a person or group who vouches for, supports, advises, or helps fund another person or an organization or project.
The money from your sponsorship will go towards paying the child's school fees and ensuring they get three meals a day.
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an arrangement under which a company helps fund a radio or television program, a convention or other event, or a charitable organization in return for an opportunity to advertise.
For health-based nonprofits, securing a sponsorship from a pharmaceutical company can be a great asset, because of the money and other support it provides.
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Christianity. the position or function of a person who promises to mentor a youth or new convert preparing for confirmation or initiation, or who answers for an infant at baptism.
A simple “I’m praying for you” text message to the candidate can be a powerful reminder that you take your sponsorship seriously.
Etymology
Origin of sponsorship
Example Sentences
Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.
In the late 1970s, football clubs were actively searching for new revenue streams, but there had been resistance to front-of-shirt sponsorship - especially from TV companies who argued that it amounted to free advertising.
From BBC ● Aug. 13, 2026
First, some background: The Japanese travel agency JTB last year signed a sponsorship agreement that makes the company the “official Japanese tourism partner” of the Dodgers.
From Los Angeles Times ● Aug. 9, 2026
Fifa has claimed the World Cup is "under-monetised", but hydration break adverts, dynamic ticket pricing and record broadcast and sponsorship rights have put the 2026 edition on track to generate record revenues.
From BBC ● Aug. 8, 2026
The person alleged in an interview that the sponsorship deal was “1,000% a way to circumvent the salary cap. It was funneling money from the Clippers through Daktronics back to Kawhi.”
From Los Angeles Times ● Aug. 7, 2026
I hadn’t talked to Mr. Andrews in several months because my schedule had been chock-full of workouts and competitions, sponsorship appearances and media interviews.
From "Courage to Soar" by Simone Biles
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Definitions and idiom definitions from Dictionary.com Unabridged, based on the Random House Unabridged Dictionary, © Random House, Inc. 2023
Idioms from The American Heritage® Idioms Dictionary copyright © 2002, 2001, 1995 by Houghton Mifflin Harcourt Publishing Company. Published by Houghton Mifflin Harcourt Publishing Company.