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Synonyms

sponsorship

American  
[spon-ser-ship] / ˈspɒn sər ʃɪp /

noun

  1. the position or function of a person or group who vouches for, supports, advises, or helps fund another person or an organization or project.

    The money from your sponsorship will go towards paying the child's school fees and ensuring they get three meals a day.

  2. an arrangement under which a company helps fund a radio or television program, a convention or other event, or a charitable organization in return for an opportunity to advertise.

    For health-based nonprofits, securing a sponsorship from a pharmaceutical company can be a great asset, because of the money and other support it provides.

  3. Christianity. the position or function of a person who promises to mentor a youth or new convert preparing for confirmation or initiation, or who answers for an infant at baptism.

    A simple “I’m praying for you” text message to the candidate can be a powerful reminder that you take your sponsorship seriously.


Etymology

Origin of sponsorship

sponsor ( def. ) + -ship ( def. )

Example Sentences

Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.

The impact is being felt across a wide range of sports where sponsorship dollars often make the difference between winning and not being able to compete.

From Los Angeles Times

“Each avenue of commercial, whether it’s sponsorship, licensing, ticketing, hospitality, they’re all just kind of smoking hot, if you will, right now,” Slusher said in a recent interview with The Times.

From Los Angeles Times

Enticing audiences today, he says, involves a more personal touch than a big TV ad spend or a sponsorship deal.

From Los Angeles Times

Soon, the group’s reputation attracted brand sponsorships and inquiries about starting chapters in new cities.

From Los Angeles Times

The Hellenic Olympic Committee has hit out at criticism of the sponsorship of the historic Panathenaic Stadium, site of the first modern Games in 1896, as "petty" politics that "undermines" its work.

From Barron's