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store brand

American  

noun

  1. an item offered for sale under a store's own label.


Example Sentences

Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.

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With one click, Walmart shoppers can add to their online carts a family-size Stouffer’s Lasagna with a store brand Caesar salad kit and French bread.

From The Wall Street Journal ● Sep. 17, 2026

She also said the chain’s younger consumers were helping to create and select the items sold under its Member’s Mark store brand.

From MarketWatch ● May 26, 2026

Boohoo bought Karen Millen for £18.2m in 2019 and three years ago it took on department store brand Debenhams for £55m.

From BBC ● Oct. 18, 2024

The pretzels are packaged in plastic containers under the names First Street Brand at Smart & Final and as Gelson’s Markets’ store brand.

From Los Angeles Times ● May 13, 2024

Alphie stepped forward and produced the box, a family pack of President's Choice Ridiculous Chocoholic Extra Chewies, a Canadian store brand I'd been raised on.

From Eastern Standard Tribe by Cory Doctorow

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