The myth has found staying power in messaging from groups sponsored by bottled-water companies, such as Hydration for Health and Nestlé Waters, which backed studies aiming to show that people were not hydrating enough.
Biteable raises a $7M Series A for its template-based online video builder — The product is designed for creating video assets that have more staying power than temporary social videos.
Coach Matt Campbell has created at least a glimmer of staying power in Ames, a noteworthy accomplishment at a school that had back-to-back winning seasons just twice in the 37 years before Campbell took over in 2016.
The ability to endure or last, as in I'm not sure that this young novelist will have staying power, or Our candidate definitely has staying power. This expression comes from racing, where it means “the strength to maintain speed through a race.” [Second half of 1800s]