steering

[steer-ing]

noun

1. the discriminatory practice by a real estate agent of maneuvering a client from a minority group away from considering a home in a white neighborhood.

Other Word Forms

• self-steering adjective

Word History and Origins

Origin of steering¹

First recorded in 1975–80

Example Sentences

Nezi is currently unemployed after spending years on an assembly line building steering wheels for Ford vehicles.

Read more on Salon

By leveraging the threat of costly and unpredictable litigation, dominant firms burden their competitors financially and create uncertainty that undermines customer confidence in those rivals—ultimately steering business and market share toward themselves.

Read more on The Wall Street Journal

He then joined the massive Canadian multinational firm Brookfield, steering private capital to aid climate action.

Read more on Barron's

Leclerc was complaining of a lack of feel through his power steering system.

Read more on BBC

Many companies now are turning to artificial intelligence to field complaints, steering customers to online chatbots before they can reach human staff.

Read more on The Wall Street Journal

Related Words

• boating 
• exploration 
• shipping