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sticker shock

American  

noun

  1. unpleasant surprise on learning of an unexpectedly high price for an item.


Etymology

Origin of sticker shock

sticker ( price ) + shock

Example Sentences

Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.

"Consumers aren't only facing sticker shock at the pump, but also with their utility bills, as electricity prices rose sharply last month," he said.

From Barron's • May 12, 2026

When gas prices surged in March, lower-income drivers tried to cut back, but they still felt the sticker shock.

From MarketWatch • May 6, 2026

The finances of larger companies are also suffering, while passengers face sticker shock from costs to travel.

From The Wall Street Journal • May 3, 2026

Here are the top sources of air-travel sticker shock:

From The Wall Street Journal • Apr. 15, 2026

Without an end to high oil prices or some help from the government, customers can expect the same sticker shock the trucking industry is struggling with.

From Los Angeles Times • Apr. 9, 2026

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