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sticker shock

American  

noun

  1. unpleasant surprise on learning of an unexpectedly high price for an item.


Etymology

Origin of sticker shock

sticker ( price ) + shock

Example Sentences

Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.

"Consumers aren't only facing sticker shock at the pump, but also with their utility bills, as electricity prices rose sharply last month," he said.

From Barron's • May 12, 2026

When gas prices surged in March, lower-income drivers tried to cut back, but they still felt the sticker shock.

From MarketWatch • May 6, 2026

Puerto Rico also relies heavily on oil for generating power, but Cathy Kunkel, a consultant with the Institute for Energy Economics and Financial Analysis, said its residents aren’t yet facing the same sticker shock.

From The Wall Street Journal • Apr. 21, 2026

He wanted to recapture that experience, but said the sticker shock left a bad taste, and he does not plan to peruse tickets in future drops.

From Los Angeles Times • Apr. 8, 2026

Though prices are higher on the West Coast, much of the nation is feeling sticker shock when it is time to fill up.

From The Wall Street Journal • Mar. 7, 2026

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