the last line of a play, story, speech, etc., used to clarify or dramatize a point.
a phrase or catchword that becomes identified or associated with a person, group, product, etc., through repetition: Entertainers often develop tag lines, like Ted Lewis's “Is everybody happy?”
Machinery. (on a crane) a cable for steadying a suspended bucket at the rear.
Dictionary.com Unabridged Based on the Random House Unabridged Dictionary, © Random House, Inc. 2023
How to use tag line in a sentence
“As governor, I’ll go bigger and bolder,” Carroll Foy said, playing on McAuliffe’s “big and bold” campaign tag line before making an argument that she can inspire more Democratic energy in the fall.
On the other hand, a tech company with perhaps the worst recent publicity run—Robinhood—still ran its ad with the tag line, “We are all investors.”
The event announcement on Apple’s website doesn’t have its typical tag line that hints at what is to be announced.Apple is holding a Sept. 15 online event, where it’s likely to unveil its latest Watch | radmarya | September 8, 2020 | Fortune
On October 16, photos surfaced with the tag-line “I found Banksy.”
One commercial shows her with Tripp and uses the tag line, "I never thought I would be a statistic."
He spoke the mad kings mad tag-line and got himself off the stage.Local Color | Irvin S. Cobb
British Dictionary definitions for tag line
an amusing or memorable phrase designed to catch attention in an advertisement
another name for punch line
Collins English Dictionary - Complete & Unabridged 2012 Digital Edition © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009, 2012