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target market

is not in our dictionary (yet). Here's what it could mean:

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noun

  • A specific segment of the population identified as the most likely potential customers for a product or service.

Example Sentences

Examples are provided to illustrate usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.

Speaking last year, Morgan said: "If you asked a 25-year-old target market consumer in America, would they know Au? Probably not yet," he said.

From BBC ● Aug. 17, 2026

Asked his target market for the new hotel, Tafazoli said he was looking close to home.

From Los Angeles Times ● May 13, 2026

Thesaurus

Possible Synonyms

Words in our thesaurus

other words

  • buyer persona
  • ideal customer
  • customer base
  • core audience
  • intended audience

Possible Antonyms

Words in our thesaurus

other words

  • mass market
  • out-of-scope consumers
  • non-customers
  • the entire population
  • unrelated demographic

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