The medium is the message

Cultural  

1. A statement by Marshall McLuhan, meaning that the form of a message (print, visual, musical, etc.) determines the ways in which that message will be perceived. McLuhan argued that modern electronic communications (including radio, television, films, and computers) would have far-reaching sociological, aesthetic, and philosophical consequences, to the point of actually altering the ways in which we experience the world.

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Example Sentences

But, as ever, the medium is the message.

From New York Times • Sep. 20, 2022

The very phrase to tweet a threat is unserious; the medium is the message in a very bad way.

From Slate • Jan. 3, 2018

Instead, the medium is the message, as the show's title might imply.

From Los Angeles Times • Mar. 21, 2016

I believe in that "the medium is the message" thing ...

From The Verge • Mar. 17, 2015

Didn't Spook remind him that the medium is the message?

From Terminal Compromise: computer terrorism: when privacy and freedom are the victims: a novel by Schwartau, Winn