[ taw-yet-ik ]

  1. (of a character or object from a movie, TV show, etc.) potentially marketable as a toy: a toyetic superhero.

  2. (of movies or other forms of mass entertainment) having merchandising potential: toyetic comic books.

Origin of toyetic

toy + -etic; supposedly coined by Bernard Loomis (1923–2006), U.S. toy developer and marketer, in a conversation with U.S. film director Steven Spielberg about making figures based on Spielberg’s movie “Close Encounters of the Third Kind” (1977)

Words Nearby toyetic Unabridged Based on the Random House Unabridged Dictionary, © Random House, Inc. 2023

British Dictionary definitions for toyetic


/ (ˌtɔɪˈɛtɪk) /

  1. (of a film or television programme) having the potential to generate consumer interest in associated merchandise, such as toys, computer games, etc

Collins English Dictionary - Complete & Unabridged 2012 Digital Edition © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009, 2012