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underquote

American  
[uhn-der-kwoht] / ˌʌn dərˈkwoʊt /

verb (used with object)

underquoted, underquoting
  1. to offer (stocks, merchandise, etc.) at a price lower than the market price or some other quoted price; offer at a price reduced by (a specified amount).

  2. to quote a price lower than that of (a specified competitor).


underquote British  
/ ˌʌndəˈkwəʊt /

verb

  1. to offer for sale (securities, goods, or services) at a price lower than the market price

  2. (tr) to quote a price lower than that quoted by (another)

"Collins English Dictionary — Complete & Unabridged" 2012 Digital Edition © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009, 2012

Etymology

Origin of underquote

First recorded in 1890–95; under- + quote

Example Sentences

Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.

In Buenos Aires, annoyed and puzzled businessmen chiefly feared a rise in prices, since German firms usually underquote U.S. by 50%.

From Time Magazine Archive

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