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virality

American

[vahy-ral-i-tee] / vaɪˈræl ɪ ti /

noun

the condition or fact of being rapidly spread or popularized by means of people communicating with each other, especially through the internet.

We’re looking for ways to increase the virality of our web content.

Etymology

Origin of virality

Fist recorded in 1975–80; viral + -ity

Example Sentences

Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.

See Examples For:

virality

The reach made her wonder: Could she monetize her virality to help cover the costs of her wedding, even without a huge social-media following?

From The Wall Street Journal ● Aug. 23, 2026

I don’t think the timing and virality of these moments, in this season, is coincidental.

From Slate ● May 20, 2026

Jamieson says the virality is "comparable" to its US counterpart, adding that the show is "filling a void" of live British comedy at weekends.

From BBC ● May 17, 2026

Pistachio’s ubiquity is also new as the nut trickles down from TikTok virality to mass market explosion.

From Salon ● May 6, 2026

This effort comes at a competitive time in the music industry, when labels are attempting to harness AI tools and internet virality to their advantage.

From Los Angeles Times ● Apr. 28, 2026

Definitions and idiom definitions from Dictionary.com Unabridged, based on the Random House Unabridged Dictionary, © Random House, Inc. 2023