wow factor

noun

1. informal,  a striking or impressive feature

Example Sentences

“I guess it’s part of that wow factor that has been part of the Mötley Crüe fabric for a long time.”

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The wow factor is so staggering that you might not spot that Sphere’s founder and chief executive, James Dolan, and Warner Bros. president and CEO David Zaslav have superimposed their faces on the two sailors twirling past in a rowboat — an apropos in-joke for people concerned the moguls have been swept away by their own bluster.

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"There is an aura about this stadium. It has a wow factor, and I love it."

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Mrs Underwood's mother had arranged the surprise drone show with help from the couple's wedding planner – who had suggested it as a "wow factor" component of the day.

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“There was the whole 'wow' factor, the views,” he said, remembering the place as understated, creative and a little bit off the radar when it opened in 2018.

Read more on Salon