new normal

American  

[noo nawr-muhl, nyoo] / ˈnu ˈnɔr məl, ˈnju /

noun

1. a current situation, social custom, etc., that is different from what has been experienced or done before but is expected to become usual or typical.

   We are facing a new normal that includes raging forest fires and prolonged drought.

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Etymology

Origin of new normal

First recorded in 1920–25

Example Sentences

See Examples For:

new normal

Weather that was once considered extreme is becoming the "new normal", according to the latest Met Office report on the UK's climate.

From BBC ● Jul. 15, 2026

Volkswagen executives have repeatedly stressed the need for the company to slim down as collapsing sales in China have started to look less like a blip and more like a new normal.

From Barron's ● Jul. 10, 2026

Since COVID, remote work has become the new normal for many Americans.

From Slate ● Jul. 6, 2026

So what becomes of Domino’s once the industry settles into a new normal?

From The Wall Street Journal ● Jun. 25, 2026

But in this new normal, fifty dollars a day could really help our family.

From "South of Somewhere" by Kalena Miller