demographic
Americanadjective
noun
-
a single vital or social statistic of a human population, as the number of births or deaths.
-
a specific segment of a population having shared characteristics.
The producers were looking for a show that would appeal to the 18-34 demographic.
adjective
noun
Other Word Forms
Derived Forms
Etymology
Origin of demographic
Explanation
Advertising agencies like to schedule their commercials in television shows that appeal to the 18-49 demographic, because this segment of the population has a lot of spending power. Demographic is a word companies use when they're trying to sell their products to a particular group of consumers. A movie studio that wants to promote its new film, "Revenge of the Senior Kitties," might aim for the 65-to-85-year-old cat-lover . A demographic can consist of people who are in the same age group, such as 18-to-29-year-olds, or ethnic group, such as African-Americans.
Vocabulary lists containing demographic
President Obama's Farewell Address
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100 SAT Words Beginning with "D"
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Vocabulary from "Stop Expecting Games to Build Empathy" by Julie Muncy
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Example Sentences
Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.
This could well become a major issue in the years ahead as demographic patterns portend a long period of tight U.S. labor markets.
From The Wall Street Journal • Jun. 8, 2026
The reduction in categories comes amid broader national debates over identity classification, institutional representation, and how government systems reflect demographic complexity.
From Salon • Jun. 6, 2026
County alone, according to the 2025 USC demographic survey, 70.4 percent of homeless adults were already living in the county when they lost housing; 90 percent had been there for at least a year.
From Slate • Jun. 3, 2026
An older Black man originally from South Los Angeles, Carter represents a demographic where Steyer has growing popularity.
From Los Angeles Times • May 30, 2026
Mort Janklow went to Columbia University Law School, because demographic trough babies have their pick of selective schools.
From "Outliers" by Malcolm Gladwell
Definitions and idiom definitions from Dictionary.com Unabridged, based on the Random House Unabridged Dictionary, © Random House, Inc. 2023
Idioms from The American Heritage® Idioms Dictionary copyright © 2002, 2001, 1995 by Houghton Mifflin Harcourt Publishing Company. Published by Houghton Mifflin Harcourt Publishing Company.
