Jump To:

• brand name
  brand name

  noun

  a word, name, symbol, etc., especially one legally registered as a trademark, used by a manufacturer or merchant to identify its products distinctively from others of the same type and usually prominently displayed on its goods, in advertising, etc.
• brand-name
  brand-name

  adjective

  having or being a brand name.

brand name

¹ American  

noun

brand names plural

1. a word, name, symbol, etc., especially one legally registered as a trademark, used by a manufacturer or merchant to identify its products distinctively from others of the same type and usually prominently displayed on its goods, in advertising, etc.

2. a product, line of products, or service bearing a widely known brand name.

3. Informal. a person who is notable or famous, especially in a particular field.

   The reception was replete with brand names from politics and the arts.

---

brand-name ² American  

[brand-neym] / ˈbrændˌneɪm /

adjective

1. having or being a brand name.

   nationally known brand-name food products.

2. Informal. widely familiar; well-known.

   Several brand-name personalities will be performing at the benefit.

---

brand name British  

noun

1. another name for brand

---

Other Word Forms

Noun Inflected Forms

• brand names
  plural

Etymology

Origin of brand name¹

First recorded in 1920–25

Origin of brand-name²

First recorded in 1920–25

Example Sentences

See Examples For:

brand name brand-name

NewsNation adapted The Hill brand name for its Washington-based programs, including a Sunday roundtable show with Chris Stirewalt, politics editor for The Hill and NewsNation.

From Los Angeles Times ● Jul. 8, 2026

Manufacturers and sellers are already finding ways around IP laws, including by changing the product design or brand name – from Nike to Mike, for example.

From BBC ● Jul. 5, 2026

The vaccine in question competes with one marketed by the Australian company CSL Seqirus under the brand name Fluad.

From Barron's ● Jun. 26, 2026

The statement described Su as “a Singapore citizen who resides in Singapore,” adding: “MPCi is a brand name with different teams and funds. Mr. Su is responsible for the US dollar funds.”

From Salon ● Jun. 19, 2026

Rosie is the brand name for a type of chicken raised by Petaluma Poultry.

From "The Omnivore's Dilemma" by Michael Pollan

All of the major brand-name medications people currently use for weight loss are based on one of two molecules: semaglutide or tirzepatide, and most are self-injected weekly.

From Los Angeles Times ● Jun. 23, 2026

It has already forced Novo Nordisk to lower prices of their brand-name drugs.

From BBC ● Jun. 3, 2026

Now he is back at his old ways, imposing new duties on the importation of brand-name pharmaceuticals and certain metals.

From The Wall Street Journal ● Apr. 15, 2026

The chemically equivalent generic costs $160 per dose — a steep discount from the brand-name version at $3,000 a dose.

From MarketWatch ● Apr. 7, 2026

Now it’s a cosmetic fairground: silver trim, gold pillars, marquee lights, brand-name letters the size of a human head.

From "Cat's Eye" by Margaret Atwood