the kind, grade, or make of a product or service, as indicated by a stamp, trademark, or the like.
the best brand of coffee.
a mark made by burning or otherwise, to indicate kind, grade, make, ownership, etc.
a mark formerly put upon criminals with a hot iron.
any mark of disgrace; stigma.
a kind or variety of something distinguished by some distinctive characteristic.
The movie was filled with slapstick—a brand of humor he did not find funny.
a set of distinctive characteristics that establish a recognizable image or identity for a person or thing.
Building your personal brand will positively impact your career.
a burning or partly burned piece of wood.
Archaic. a sword.
to label or mark with or as if with a brand.
to mark with disgrace or infamy; stigmatize.
to impress indelibly.
The plane crash was branded on her mind.
to give a brand name to.
branded merchandise.
to promote as a brand or brand name.
Oscar, 1920–2016, U.S. folk singer, born in Canada.
a male given name.
a particular product or a characteristic that serves to identify a particular product
a trade name or trademark
a particular kind or variety
he had his own brand of humour
an identifying mark made, usually by burning, on the skin of animals or (formerly) slaves or criminals, esp as a proof of ownership
an iron heated and used for branding animals, etc
a mark of disgrace or infamy; stigma
he bore the brand of a coward
a burning or burnt piece of wood, as in a fire
archaic
a flaming torch
a sword
a fungal disease of garden plants characterized by brown spots on the leaves, caused by the rust fungus Puccinia arenariae
to label, burn, or mark with or as with a brand
to place indelibly in the memory
the scene of slaughter was branded in their minds
to denounce; stigmatize
they branded him a traitor
to give a product a distinctive identity by means of characteristic design, packaging, etc
First recorded before 950; Middle English, Old English: “burning, a burning piece of wood, torch, sword”; cognate with Dutch brand, German Brand, Old Norse brandr; akin to burn 1
If your friend buys her jeans based on the brand, it means that the name on the label of her pants is very important to her. A brand is a product name. The cereal aisle at the grocery store is a good place to see how many different brands there are of the same product. A company name, or the name it invents for a particular item or service, is a brand. Another kind of brand is the verb that means to mark or name something in a negative way. If you brand your classmate as a bully, you accuse him of bullying and expose his behavior to other people.
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The cuts at the Volkswagen brand are part of a deal reached with unions at the end of 2024, which also ruled out plant closures in Germany until at least the end of the decade.
From Barron's • Jul. 9, 2026
NewsNation adapted The Hill brand name for its Washington-based programs, including a Sunday roundtable show with Chris Stirewalt, politics editor for The Hill and NewsNation.
From Los Angeles Times • Jul. 8, 2026
Whoop and Oura boasted a similar rate of consumer awareness in the U.S. until around 2024, when more people began to recognize the Oura brand, according to data-intelligence firm Morning Consult.
From The Wall Street Journal • Jul. 8, 2026
Renault, which owns Dacia and is a major manufacturer of EVs under its own brand, says it is looking at how fixing them can be made cheaper.
From BBC • Jul. 8, 2026
“Remind me which brand of diabetic food he’s on?”
From "Sir Fig Newton and the Science of Persistence" by Sonja Thomas
Definitions and idiom definitions from Dictionary.com Unabridged, based on the Random House Unabridged Dictionary, © Random House, Inc. 2023
Idioms from The American Heritage® Idioms Dictionary copyright © 2002, 2001, 1995 by Houghton Mifflin Harcourt Publishing Company. Published by Houghton Mifflin Harcourt Publishing Company.
