marketing

[mahr-ki-ting]

noun

1. the act of buying or selling in a market.

2. the total of activities involved in the transfer of goods from the producer or seller to the consumer or buyer, including advertising, shipping, storing, and selling.

marketing

/ ˈmɑːkɪtɪŋ /

noun

1. the provision of goods or services to meet customer or consumer needs

Other Word Forms

• intermarketing adjective
• premarketing adjective

Word History and Origins

Origin of marketing¹

First recorded in 1555–65; market + -ing ¹

Example Sentences

An email chain from Boeing’s early marketing meetings for the plane showed managers were grappling with how and whether to promote the new design.

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Ms. Belluz and Mr. Hall put forward the usual proposals—restrictions on marketing unhealthy food to children, taxes on soda, and warning labels about added sugar, salt and saturated fat.

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The appeal of a blind box isn’t just what’s inside–it’s the feelings the experience evokes, says Aleksandra Kovacheva, an associate professor of marketing specializing in consumer psychology at the University at Albany.

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Matthew Shadid, a junior, says one marketing class he took included a project where students had to create an event and persuade people to attend.

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A tipster said Freixe was having an intimate relationship with a marketing executive who reported to him.

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Related Words

• buying www.thesaurus.com
• commerce 
• retailing 
• selling