marketing

[mahr-ki-ting]

noun

1. the act of buying or selling in a market.

2. the total of activities involved in the transfer of goods from the producer or seller to the consumer or buyer, including advertising, shipping, storing, and selling.

marketing

/ ˈmɑːkɪtɪŋ /

noun

1. the provision of goods or services to meet customer or consumer needs

Other Word Forms

• intermarketing adjective
• premarketing adjective

Word History and Origins

Origin of marketing¹

First recorded in 1555–65; market + -ing ¹

Example Sentences

The new movie’s marketing campaign was, like the first, a pull-out-all-the-stops effort by Universal.

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National Cash Register founder John Henry Patterson elevated the role of sales and the position of salesperson, recognizing that marketing matters just as much as the product.

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The Cynthia Erivo and Ariana Grande-led film was bolstered by a massive marketing push that began early last year before the first “Wicked” movie debuted.

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“By the time the first guests are on they’ll never know it was brown,” said Michael Scheiner, Celebrity’s chief marketing and product officer.

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Luis Tadeo, director of marketing and public relations of CHIRLA, understands the critical role sports and culture play in shaping the way that the community engages and heals in unprecedented times.

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Related Words

• buying www.thesaurus.com
• commerce 
• retailing 
• selling