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Showing results for "marketing"
  • present participle of market.
Synonyms

marketing

American  
[mahr-ki-ting] / ˈmɑr kɪ tɪŋ /

noun

  1. the act of buying or selling in a market.

  2. the total of activities involved in the transfer of goods from the producer or seller to the consumer or buyer, including advertising, shipping, storing, and selling.


marketing British  
/ ˈmɑːkɪtɪŋ /

noun

  1. the provision of goods or services to meet customer or consumer needs

"Collins English Dictionary — Complete & Unabridged" 2012 Digital Edition © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009, 2012

Other Word Forms

Etymology

Origin of marketing

First recorded in 1555–65; market + -ing 1

Explanation

Marketing is how you go about promoting and selling a product. Any ad campaign is a type of marketing. Marketing has to do with making people aware of what you have to offer, whether it's updated software, a clearance sale, or ice-cold lemonade. If a commercial really makes you want to buy something, the marketing worked. Politicians use marketing in their campaigns to convince voters. Marketing is all about selling — and given how many ads there are everywhere you look, it’s probably one of the most powerful forces in the world.

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Vocabulary lists containing marketing

Example Sentences

Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.

See Examples For:

Jen Eaves has been taking a slower approach to her mother’s cognitive decline, even though she’s the vice president of marketing for Aura, an identity-theft monitoring service.

From MarketWatch ● Oct. 6, 2026

He was instrumental in creating the branding that came to be known as “Dodger Blue” and was directing the team’s marketing efforts when the Dodgers passed the 3-million mark in attendance for the first time.

From Los Angeles Times ● Oct. 6, 2026

Yuliia Ponomarenko, 27, a marketing specialist from Kharkiv, found her journey to Warsaw last month suddenly interrupted just short of the Ukraine-Poland frontier.

From BBC ● Oct. 6, 2026

Bonifacio told AFP the country's small farmers widely lacked the facilities for post-harvest storage and processing, while access to marketing and financing lagged.

From Barron's ● Oct. 6, 2026

I’ll definitely need a business plan and a marketing strategy.

From "South of Somewhere" by Kalena Miller

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