- present participle of market.
marketing
Americannoun
-
the act of buying or selling in a market.
-
the total of activities involved in the transfer of goods from the producer or seller to the consumer or buyer, including advertising, shipping, storing, and selling.
noun
Other Word Forms
Etymology
Origin of marketing
Explanation
Marketing is how you go about promoting and selling a product. Any ad campaign is a type of marketing. Marketing has to do with making people aware of what you have to offer, whether it's updated software, a clearance sale, or ice-cold lemonade. If a commercial really makes you want to buy something, the marketing worked. Politicians use marketing in their campaigns to convince voters. Marketing is all about selling — and given how many ads there are everywhere you look, it’s probably one of the most powerful forces in the world.
Vocabulary lists containing marketing
Material World: Shopping Lingo
Looking to grow your vocabulary? Check out this interactive, curated word list from our team of English language specialists at Vocabulary.com – one of over 17,000 lists we've built to help learners worldwide!
Frindle
Interested in learning more words like this one? Our team at Vocabulary.com has got you covered! You can review flashcards, quiz yourself, practice spelling, and more – and it's all completely free to use!
Media Literacy - High School
Want to remember this word for good? Start your learning journey today with our library of interactive, themed word lists built by the experts at Vocabulary.com – we'll help you make the most of your study time!
Example Sentences
Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.
The 1.8-acre estate, which spans two adjacent parcels in the luxurious waterfront community, went into contract just one week after the agent began quietly marketing it.
From MarketWatch ● Aug. 17, 2026
Lionel Messi's arrival at Inter Miami was about as sure a marketing hit as you could ask for.
From BBC ● Aug. 15, 2026
New York’s city council is also investigating Polymarket’s marketing practices.
From The Wall Street Journal ● Aug. 14, 2026
Winfrey’s influence was, and still is, so potent that marketing pros called the boost in sales following an endorsement “the Oprah Effect.”
From Los Angeles Times ● Aug. 14, 2026
Higher tuition, lower ranking, tougher admission requirements: these do not make for an easy marketing pitch to alumni clubs around the country.
From "Class Matters" by The New York Times
Definitions and idiom definitions from Dictionary.com Unabridged, based on the Random House Unabridged Dictionary, © Random House, Inc. 2023
Idioms from The American Heritage® Idioms Dictionary copyright © 2002, 2001, 1995 by Houghton Mifflin Harcourt Publishing Company. Published by Houghton Mifflin Harcourt Publishing Company.
